TikTok has taken the app world by storm and is one of the most popular apps out there today. It’s easy to use and comes with a lot of fun features, which makes it a great option for everyone. The original concept behind TikTok was simple: users create 15-second videos and share them with friends, whereas it now allows users to create videos up to three minutes. What makes the app so awesome? It's how easy it is to create a video. You pick a song that you like, such as a hit record, and then add your own personal twist. The music, filters and effects make it easy for anyone to make something unique.
Because TikTok's audio library is filled with so many trends, impressions and tags, it can be hard to sift through. With more than one billion videos being viewed daily, you will need to do a bit more than adding sounds to your videos. Luckily for you, that is where hashtags come in handy! Hashtags are a great way to find new people to follow, as well as getting the word out about your content. And with so many users and hashtags, there is a lot you can do to make sure your videos are seen.
- Scope out hashtags in your niche.
One of the best ways to grow your audience on TikTok is to find accounts that are already doing well in your niche and get inspired by them. Do some digging and find similar accounts to yours that have gained a significant following. Take a look at their profiles, check out their videos, and see what hashtags they commonly use and give those a try. You can also browse by genre. TikTok has a few categories like Comedy, Music, and Beauty. However, they don't always have videos related to the category they're labeled with. So you might have better luck just searching for "comedy" or "music."
- Try using #fyp, #foryoupage, and #foryou.
If you want to get your content seen on TikTok, you have to use the for you page hashtag. The for you page is TikTok's answer to Facebook's Watch tab and Twitter's Explore function. It gives users easy access to trending videos, so it can be a great way to get your videos in front of an engaged audience. The hashtags #fyp, #foryoupage, and #foryou are a way for users to find content that's relevant directly to them. You can also use the for you page hashtag when you make or upload TikTok posts.
- Head to the Discover tab.
The Discover tab is the most important tab on TikTok. This is the place where people go to find trending hashtags and explore what’s popular within the community. Discover is like a curated feed of trending videos that users can engage with or re-create themselves. TikTok’s discover section features a number of valuable tools for discovering new content and trends. Users can browse by category, which includes a trending section for seeing what’s hot, as well as “popular,” which showcases the most liked videos. The discover section also features an explore function where users can search for videos based on tags, likes and comments in order to discover new content.
- Use related hashtags on your videos.
Unfortunately for many businesses, most hashtag searches get very few results. If you want to expand your reach and grow the number of people who see your posts, you need to find more popular hashtags to use. Finding a hashtag that works well for you is a bit of trial and error. When you notice a post in one of your social media feeds with a lot of engagement and reach, take a look at the hashtag it used. Try it out on your next post to see if it gets similar results. If you find several related hashtags that work well for you, create lists of them in an online document or tool like Evernote so you can share them with other team members who are posting to those same channels.
Trending TikTok hashtags are a valuable tool for brands to reach a community of passionate TikTok users. They are a great way to make your content more relevant and relatable to its target audience. Trending hashtags are tools that help the TikTok algorithm prioritize your videos and make it easier for users to find new content they might be interested in. With a community of passionate supporters, trending hashtags can be an invaluable method for building brand loyalty.