Dec 17, 2021
4 Critical Steps to Take Before Launching A Multicultural Campaign
 At this time, people's opinions and preferences change depending on where they live and the language they speak. With the rise of globalization and multicultural communities, businesses need to address their consumers differently. The days of...
Read MoreDec 13, 2021
Make the Most Marketing in the New Year
 While the holiday season is always a busy time for marketers, the new year brings with it a new set of challenges and opportunities. With the new year upon us, brands are preparing to release new products and capitalize on the latest trends. ...
Read MoreDec 09, 2021
Sleigh the Holiday Season with Inclusive Marketing
 With family and friends celebrating major holidays this time of year, we all want to make the season extra special for our loved ones. The holidays are a time for fun with family and friends, but it is also an important time of year for your ...
Read MoreDec 06, 2021
6 Seasonal Marketing Ideas You Never Knew You Needed
 The holiday season is a time for joy and celebration, but for many, it can also be a stressful time. Marketing strategies during this period should be comprehensive to make sure your brand doesn't get lost in the competition. The seasons may ...
Read MoreDec 02, 2021
5 Things to Know About Starting a Supplier Diversity Program
 Supplier diversity is a fairly new term in the United States, but the idea itself is not. Supplier diversity is an equal opportunity initiative designed to enhance a company’s ability to engage qualified minority and female suppliers. This is...
Read MoreNov 29, 2021
The Top 7 Types of Content Marketers Need to Create
 Every business or brand needs content to succeed online. It is the currency of the web, after all. The more content you can create—and the more different kinds of content you can create—the greater your opportunity to contribute to your compa...
Read MoreNov 25, 2021
Be an Expert in Instagram Story Engagement
Instagram is the biggest opportunity for brands to connect with customers in the short term — creating stunning, high-quality images that are easily digestible in order to increase brand awareness is key. But, have you heard about Instagram Stor...
Read MoreNov 22, 2021
Smart Tactics: Is Your Brand Reaching Millennials?
Millennials are a generation that has unique values, thoughts, and connections to themselves. Your brand needs to take its place amongst the millions of other brands fighting for their attention. How your brand speaks to Millennials is going to be...
Read MoreNov 05, 2021
How will Artificial Intelligence Change Digital Marketing?
  Technology is developing at such a rapid pace that sometimes it feels like each day we see a groundbreaking new gadget. Artificial intelligence (AI), the practice of creating intelligent machines that perform human tasks, is becoming an im...
Read MoreNov 02, 2021
How to Deal With Negativity on Social Media
 Your social media presence can have a huge impact on your online reputation management and public image. Social media is the place where you can directly interact with your customers, and chances are if they are unhappy for any reason, they w...
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